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Munich & its story
Meet at Marienplatz, in the historic heart of Munich. Begin with a personal introduction to the city, its history and the historic old town before walking together to the first stop.
Munich Beer & Brotzeit
More than beer.
A taste of Munich’s living tradition.
Experience Munich’s history through its beer, food, places and people.
Private Experience · Approx. 4 hours · 2–8 guests
Munich has always told part of its story through beer.
Beer in Munich is more than a drink. It is part of the city’s social life, its craftsmanship, its traditions and its identity.
Beginning at Marienplatz, in the historic heart of Munich, we explore how the city grew, why brewing became so deeply connected with Bavarian life and what the Reinheitsgebot really meant.
Along the way, history becomes something you can see, taste and experience — over a freshly poured beer, traditional Bavarian food and conversations in places where Munich’s beer and Wirtshaus culture is still lived today.
Your experience
02
From grain to glass
Step into Munich’s beer culture at the historic Museumsstüberl. Through a personal introduction to traditional Munich brewing, discover how a few simple ingredients become beer and how different beer styles reveal themselves in the glass. The visit includes a small beer tasting, a typical Bavarian accompaniment and time for another beer or a non-alcoholic alternative.
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Through the Viktualienmarkt
Continue through the Viktualienmarkt and discover its history, traditions and some of its particularly good and well-known gastronomic addresses. Afterwards, stop at a selected traditional Wirtshaus for a Munich Helles or a non-alcoholic alternative with a small Bavarian accompaniment.
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A final taste of Munich
Finish in a traditional Munich Wirtshaus and discover up to five different beer styles and their individual characteristics. The culinary highlight is a generous classic Bavarian Brotzeit with selected local specialities – shared around the table, just as Munich Wirtshaus culture is meant to be enjoyed.
The exact route and venues may vary. We personally adjust and curate each experience to suit your party size, current opening times, the season, the weather and what is happening in Munich that day — while always reflecting Munich’s living beer and Wirtshaus culture.
What’s included
- Approx. 4 hours of private, personally hosted experience
- Admission to the Beer and Oktoberfest Museum
- Beer tastings during the experience
- Food and beverages as provided within the experience
- A generous traditional Bavarian Brotzeit with selected local specialities
- All planned reservations and organisation
- Private experience exclusively for your party
- Meeting point
- Marienplatz
- Duration
- Approx. 4 hours
- Group size
- 2–8 guests
Individual transportation to and from the meeting point is not included.
The experience at a glance
Approx. 4 hours
Personally hosted private experience
2–8 guests
Exclusively for your party
Marienplatz
Meeting point in the historic heart of Munich
Food & drinks included
Beer tastings, food and beverages as provided within the experience are included.
Personally curated
Venues are selected according to your party and the conditions on the day.
Dietary requirements? Please let us know when requesting your experience. We will accommodate dietary requirements wherever reasonably possible.
Good to know · Wine, spirits and additional orders outside the curated experience are not included.
A final taste of Munich
Helles, Dunkles, Weissbier — side by side, around the table.
Your private experience
Private experience exclusively for your party. Beer tastings, food and beverages as provided within the experience are included.
Come hungry. Leave happy — and with a deeper understanding of Munich through its food, beer and traditions.
This experience is for guests who want to do more than simply see Munich. It is an invitation to understand what makes the city special — through its history, its beer, its food and the people who keep these traditions alive.